One of the reasons could be the generation gap which is why a younger target audience makes more sense. Only 40% of individuals between 30 and 49 years are consistently using video chat apps. Studies report that the range of age of 60% of video chat app users is between 18 and 29 years. Start With Identifying Your Target AudienceĪre you going to create a skype like app for both iOS and Android users?Īre you going to concentrate on targeting millennials only or will there be something to attract a business clientele too?īefore commencing with the app development process, you must ask these questions to identify your audience and their respective needs and expectations. Let’s take a look at the process in detail. After all, you have to create a video chat app that stands out in the crowd. This is because the demand for the product is skyrocketing worldwide.īefore you jump onto the bandwagon in the hope of reaping millions in revenue in a few years, it best to sit down and be clear on the purpose and objective of developing a Skype clone.
Wondering if you can create a video chat app like Skype? Even though the market is quickly reaching saturation point with players like Google Hangout, Zoom, and more, there is still space for new players to mark their mark.
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